In the next few weeks, Strauss will fill that deli case with his own house-cured, -smoked and -roasted meats piled onto Delicias’s custom rolls, as well as his own house-baked rye. Flask owner Peter Jarjour knocked down the door that separated Fall’s sandwich speakeasy from the storefront, adding rows and rows of an expanded liquor selection in its place-and nixing the “Do you sell birthday candles?” mantra that used to unlock access to the deli.Ī post shared by Jeff Strauss on at 9:53am PDT The liquor store is already up and running in the “COLDEST BEER IN TOWN” building on the corner of Figueroa and Avenue 59, formerly home to Jeremy Fall’s Tinfoil Liquor & Grocery. “I love the idea that the community is involved in this, and that I can support them," he says. Sourcing nearly all of his bread from Delicias Bakery & Some, and rolling out his offerings and hours slowly to listen to residents, he’s hoping to bring his first brick-and-mortar to the fast-changing neighborhood respectfully. “This deli is what happens when you take a confused Jewish kid from the Northeast and slam him into a 30-year experience of the ethnic wonderland of Los Angeles,” says Strauss, whose deli is set to launch within the new, Northeast L.A. This time the stories won’t be those of Ross and Rachel or of Will Smith or Reba McEntire, who’ve also gotten the Strauss treatment, but of Jewish flavor and the intersection of Chinese, Japanese and Latin culture spread together on bread from the vegan-friendly panadería down the block. The self-trained cook and former Friends producer is teaming up with one of Studio City’s favorite bottle shops to launch a new deli, Jeff’s Table, on one of the busiest stretches in Highland Park. THEY ARE CLOSED SUNDAYS.With more than three decades of experience telling stories on screen-and what feels like a lifetime experimenting in the kitchen-writer-producer Jeff Strauss is finally, officially, telling stories with food. THE MARKET IS OPEN MONDAY TO SATURDAY FROM 7 A.M. E., SOUTH OF MUD STREET AND NEAR TAPLEYTOWN ROAD, IN STONEY CREEK. THE DEJONGE FAMILY INVITES SHOPPERS TO COME SEE FOR THEMSELVES AT 432 HIGHLAND RD. “COUNTRY FRESH IS OUR MOTTO AND WE STAND BY IT,” MARINUS SAYS. THE PHILOSOPHY AT HIGHLAND COUNTRY MARKETS IS SIMPLE: OFFER ONLY THE FRESHEST, HIGHEST QUALITY PRODUCTS AT THE LOWEST POSSIBLE PRICE. ‘HIGHLAND’S OWN SMOKEHOUSE PROCESSES ITS FAMOUS NATURAL SMOKED HAMS, BACON, GOURMET WIENERS AND DELICATESSEN MEATS. A DEDICATED POULTRY DEPARTMENT IS A FURTHER GUARANTEE OF OUTSTANDING QUALITY. AND IT’S ASSURANCE FOR THE DEJONGE’S THAT THEY ARE SELLING QUALITY BEEF, VEAL, PORK, LAMB AND GOAT PRODUCTS. WE HAVE THE ULTIMATE IN FOOD SAFETY, AS " GOVERNMENT INSPECTORS ARE ON THE PREMISES WHENEVER HIGHLAND PACKERS IS OPERATING,” SAYS MARINUS. THIS CONNECTION SETS HIGHLAND COUNTRY MARKETS APART FROM ITS COMPETITORS. MOST OF THE MARKET’S MEAT PRODUCTS COME DIRECTLY FROM HIGHLAND PACKERS, WHICH IS ADJACENT TO THE RETAIL STORE. “ALWAYS STRIVING FOR BETTER WAYS TO SERVE, WE WISH TO CONTINUE TO MEET OUR CUSTOMERS’ NEEDS,” SAYS MARINUS WHO, THANKS TO THE MARKET’S CONNECTION TO HIGHLAND PACKERS, CAN OFFER THE GREATEST ASSURANCE OF SELLING ONLY HIGH QUALITY, FRESH, AGED, GOVERNMENT INSPECTED CANADIAN MEATS. ‘FARM FRESH’ IS WHAT HIGHLAND IS ALL ABOUT. HIGHLAND PACKERS AND HIGHLAND COUNTRY MARKETS OFFER DIVERSE FOODS FEATURING MANY FLAVOURS OF THE WORLD, OFFERING HIGH QUALITY BEEF, PORK, LAMB, GOAT AND POULTRY, AS WELL AS HIGHLAND’S OWN DELI PRODUCTS PRODUCED IN THEIR OWN SAUSAGE KITCHEN. TODAY, THE DEJONGE FAMILY IS CONTINUING THE FAMILY REPUTATION FOR PROVIDING ONLY THE BEST FOR THEIR CUSTOMERS AND CLIENTS.
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